Heather Paulson is a recognized pioneer in ecommerce growth strategy and is widely known as a "Revenue Engineer" for her ability to architect intelligent monetization models and scalable marketing systems that propel brands from startup to category leader. She conducts comprehensive ecommerce channel audits for Fortune 500 companies and emerging brands seeking to optimize growth while reducing operational and tech stack inefficiencies.
Through her agency, Ecomko.com, Heather and her expert team offer brand development, rebranding, and full-service ecommerce marketing for companies aiming for exceptional and sustainable growth.
These consultations help startups and tech ventures identify and develop revenue-generating opportunities within their technology stack. From patentable features and data licensing to token economies and SaaS models, I assess your tech’s market potential, recommend scalable monetization pathways (e.g., API access, AI marketplaces, blockchain incentives), and guide you on optimizing product-market fit, investor readiness, and long-term profitability.
Heather is available for Web 3.0 and AI technology as well as future forward speaking engagements.
She is the inventor of Unitrac, a proprietary SAAS application that outperforms traditional analytics platforms by delivering 100% of traffic data. Heather Paulson specializes in ideating and developing breakthrough app concepts. Whether you're seeking a creative partner, strategic advisor, or innovation lead, Heather is available for hire to help bring your vision to life—or to collaborate on entirely new, high-impact projects.
Investors, startups, and brands
Fractional CMO + Full Execution Engine
Top-tier brands like Build-A-Bear turn to Heather Paulson for CMO-level strategy and transformative ecommerce leadership. With a proven track record in scaling enterprise growth, building performance-driven teams, and steering multi-channel innovation—Heather and her team at ecomko bring vision, velocity, and results.
CMO-Level Strategy. Agency-Level Execution
Transform outdated systems, modernize your brand, and unlock new growth—fast. Heather Paulson leads with strategy and delivers with speed, backed by her execution team at Ecomko. From full ecommerce architecture and brand systems to brand expansion and CRO.
Strategic Advisor for Smart Capital
Heather Paulson helps VC and Angel investors de-risk decisions, pressure-test systems, and scale portfolio companies faster.
The Investor’s Secret Weapon
When you're evaluating a company’s growth potential, you need more than a good story—you need someone who can decode the systems behind the scenes. Heather Paulson helps investors spot scalable infrastructure, broken funnels, and untapped revenue.
Mable Match AI is an innovative voice-based platform that uses AI to connect people through natural conversation. By focusing on communication style rather than traditional profiles, it enables meaningful and authentic connections. The platform also integrates conversational commerce, creating new opportunities for discovery and engagement.
MableMatch.com
MableMatch.app
MableMatch.ai
Frendze.com is a patent-pending AI-powered fintech social marketplace built on the Solana blockchain and backed by our proprietary Unitrac technology. It fosters genuine peer-to-peer connections through video commerce, leveraging consumer-generated content and AI matchmaking to create a dynamic, secure platform where users discover, share, and engage with products and services in an authentic, community-driven environment.
Frendze.com
Frendze.app
TheLandingWorld.com is a curated resort wear and travel fashion marketplace designed for the modern, mobile consumer. Focused on high-margin, seasonal apparel and accessories, the brand offers effortless vacation style for women—ranging from flowy maxi dresses and chic beachwear to versatile footwear and travel-ready bags. Positioned at the intersection of fashion, travel, and lifestyle, TheLandingWorld.com is building a loyal, trend-driven audience through influencer marketing, affiliate partnerships, and premium content. The brand is currently seeking investors to scale.
TheLandingWorld.com
Heather Paulson was married to Robert Allen Paulson, the grandson of Allen Paulson, the founder of Gulfstream Aerospace and owner of Brookside Farms. This personal connection introduced Heather to an exclusive network of influential figures in business and entertainment, further expanding her access to high-net-worth individuals, celebrities, and top-tier brand leaders. Drawing on this network, Heather has successfully blended her deep expertise in tech, ecommerce strategy, and branding with unique opportunities for co-branded ventures, celebrity partnerships, and exclusive collaborations. Her extensive global connections continue to fuel her ability to bring innovative solutions and high-impact growth to both startups and established brands.
Real Brands. Real Growth. Real Talk.
Heather Paulson’s knowledge of the affiliate industry, client focus and responsiveness have been commendable.
You have produced some fantastic numbers this year, I can’t wait to see the peak recap!
I just wanted to say thanks for the record setting 6 figure November!
Heather Paulson is without a doubt the most knowledgable online marketers that I have had a chance to work with.
Amazing in just two days after implimenting the changes Heather suggessted my ranking improved significantly.
Heather Paulson’s knowledge of the affiliate industry, client focus and responsiveness have been commendable.
You have produced some fantastic numbers this year, I can’t wait to see the peak recap!
I just wanted to say thanks for the record setting 6 figure November!
Heather Paulson is without a doubt the most knowledgable online marketers that I have had a chance to work with.
Amazing in just two days after implimenting the changes Heather suggessted my ranking improved significantly.
Heather Paulson’s knowledge of the affiliate industry, client focus and responsiveness have been commendable.
You have produced some fantastic numbers this year, I can’t wait to see the peak recap!
I just wanted to say thanks for the record setting 6 figure November!
Heather Paulson is without a doubt the most knowledgable online marketers that I have had a chance to work with.
Amazing in just two days after implimenting the changes Heather suggessted my ranking improved significantly.
Heather Paulson’s knowledge of the affiliate industry, client focus and responsiveness have been commendable.
You have produced some fantastic numbers this year, I can’t wait to see the peak recap!
I just wanted to say thanks for the record setting 6 figure November!
Heather Paulson is without a doubt the most knowledgable online marketers that I have had a chance to work with.
Amazing in just two days after implimenting the changes Heather suggessted my ranking improved significantly.
Heather Paulson’s knowledge of the affiliate industry, client focus and responsiveness have been commendable.
You have produced some fantastic numbers this year, I can’t wait to see the peak recap!
I just wanted to say thanks for the record setting 6 figure November!
Heather Paulson is without a doubt the most knowledgable online marketers that I have had a chance to work with.
Amazing in just two days after implimenting the changes Heather suggessted my ranking improved significantly.
Heather Paulson’s knowledge of the affiliate industry, client focus and responsiveness have been commendable.
You have produced some fantastic numbers this year, I can’t wait to see the peak recap!
I just wanted to say thanks for the record setting 6 figure November!
Heather Paulson is without a doubt the most knowledgable online marketers that I have had a chance to work with.
Amazing in just two days after implimenting the changes Heather suggessted my ranking improved significantly.
Her ability to develop intelligent and innovative solutions for her clients makes her a tremendous asset for any organization that has the opportunity to hire her
Heather Paulson has an understanding of state of the art tools & Technology and an array of contacts that make her one of the smartest and most powerful players in the internet marketing space.
Heather and her team have greatly exceeded our expectations!
Heather and her team are amazing on follow through and provide a bridge of understanding for all parties involved.
Heather and her team are always quick to reply with quality and insightful recommendations.
Her ability to develop intelligent and innovative solutions for her clients makes her a tremendous asset for any organization that has the opportunity to hire her
Heather Paulson has an understanding of state of the art tools & Technology and an array of contacts that make her one of the smartest and most powerful players in the internet marketing space.
Heather and her team have greatly exceeded our expectations!
Heather and her team are amazing on follow through and provide a bridge of understanding for all parties involved.
Heather and her team are always quick to reply with quality and insightful recommendations.
Her ability to develop intelligent and innovative solutions for her clients makes her a tremendous asset for any organization that has the opportunity to hire her
Heather Paulson has an understanding of state of the art tools & Technology and an array of contacts that make her one of the smartest and most powerful players in the internet marketing space.
Heather and her team have greatly exceeded our expectations!
Heather and her team are amazing on follow through and provide a bridge of understanding for all parties involved.
Heather and her team are always quick to reply with quality and insightful recommendations.
Her ability to develop intelligent and innovative solutions for her clients makes her a tremendous asset for any organization that has the opportunity to hire her
Heather Paulson has an understanding of state of the art tools & Technology and an array of contacts that make her one of the smartest and most powerful players in the internet marketing space.
Heather and her team have greatly exceeded our expectations!
Heather and her team are amazing on follow through and provide a bridge of understanding for all parties involved.
Heather and her team are always quick to reply with quality and insightful recommendations.
Her ability to develop intelligent and innovative solutions for her clients makes her a tremendous asset for any organization that has the opportunity to hire her
Heather Paulson has an understanding of state of the art tools & Technology and an array of contacts that make her one of the smartest and most powerful players in the internet marketing space.
Heather and her team have greatly exceeded our expectations!
Heather and her team are amazing on follow through and provide a bridge of understanding for all parties involved.
Heather and her team are always quick to reply with quality and insightful recommendations.
Her ability to develop intelligent and innovative solutions for her clients makes her a tremendous asset for any organization that has the opportunity to hire her
Heather Paulson has an understanding of state of the art tools & Technology and an array of contacts that make her one of the smartest and most powerful players in the internet marketing space.
Heather and her team have greatly exceeded our expectations!
Heather and her team are amazing on follow through and provide a bridge of understanding for all parties involved.
Heather and her team are always quick to reply with quality and insightful recommendations.
“We appreciate you and your team…you are an inspiration and truly a wealth of knowledge. For those who don’t know Heather & her team…you should.”
Daron Babin Co-founder of WebmasterRadio .FM. Daron is known throughout the world as one of the top SEO and SEM experts
In 2010, Heather Paulson sat down with Gillian Muessig—then known as the “First Lady of SEO” and Co-founder of Moz—to discuss the emerging future of ecommerce and tech leadership. Today, Gillian is Managing Director of Mastersfund, a WEF & TEDx speaker, and one of the Top 100 Women of the Future. This early interview reflects Heather’s long-standing position at the intersection of innovation, leadership, and market-shaping conversations.
Heather Paulson has broad expertise in performance marketing, thorough knowledge of state –of- the- art tools and technology, and an array of contacts that make her one of the smartest and most powerful players in the internet marketing space. Attending just one of her presentations led us to business decisions that will double our significant lead gen revenues and jumpstart our affiliate recruitment techniques. She is an incredible industry resource.
Cecily Lancit
President
Datastream Partners
