Press
Press & Media
Stay up to date with the latest media mentions and features highlighting Heather Paulson’s work. For podcasts, speaking engagements, or press inquiries, please reach out.
📰 ecomko Lands 3 New Clients
📍 May 2026
ecomko team is excited to manage the PragerU affiliate program and scale 2 more affiliate programs in impact under our teams supervision.
📰 Kundi Nani Novel Released
📍 March 2026
Ms Paulson's first Novel Kundi Nani, "Light casts no shadow" has been released on Amazon Kindle. This is the first book for the Kundi Nani series. Get the Book.
📰 Recently Completed a massive multi Brand Shopify Migration and New Site Launch
📍 July 2025
Heather Paulson, is excited to announce that our team at ecomko finished a massive multi brand migration and new brand build of Victor technology website.
100 Year Old Brand Testimonial
“Ecomko has been an exceptional partner in bringing VictorTech.com to life. Their team understood our vision from day one and delivered a site that’s not only beautifully designed but also built to scale with our business. Their strategic insight and technical expertise made this launch seamless and successful,” Said Greg Palese, Vice President of Victor Technologies®.” - Hire Heather and her team for your Shopify Build
📰 Frendze Officially in Development – Seeking Angel Investors
📍 April 2025
Heather Paulson, is excited to announce that Frendze is now officially in development. we are seeking early stage investors.
🔗 Visit Frendze.io
📰 Official Re-Brand Launch of ecomko Marketing Agency
📍 July 2024
After more than 15 years of collaborative work—including agency leadership, brand launches, and CMO-level consulting—Heather Paulson and several members of her original PMG team officially launched Ecomko, a next-generation ecommerce marketing agency. Born from a high-stakes brand project that pushed the team to evolve their tech stack and refine platform strategies, Ecomko combines deep ecommerce experience with cutting-edge AI integration.
🔗 Explore the Ecomko Evolution
🎤 Speaking Engagements
Heather Paulson: Advanced Affiliate Marketing Strategies – Affiliate Summit East 2017
📍 Affiliate Summit East, New York City
🎤 Highest-attended affiliate marketing session at ASE 2017
🎥 Watch the Presentation on YouTube
Heather Paulson delivered a powerhouse session on Advanced Affiliate Marketing Strategies, where she unpacked top-performing recruitment techniques, commission structure secrets, and real-world affiliate scaling tactics. This session was one of the most packed rooms of the entire summit—further proof of Heather's lasting influence in the performance marketing space.
📰 Press Highlights
Schaaf-PartnerCentric Acquires Paulson Management Group
📍 July 2014
Schaaf-PartnerCentric, a top-tier affiliate program management agency, announced the acquisition of Paulson Management Group, founded by Heather Paulson. This strategic move expanded Schaaf’s capabilities and client base across the affiliate marketing sector.
🔗 Featured in: paulsonmanagementgroup.com, Shawn Collins' Blog, ecommanagers
PMG Successfully Sold to Schaaf-PartnerCentric
📍 June 2014
Paulson Management Group, Inc., a leader in affiliate management and performance marketing, was successfully sold to Schaaf-PartnerCentric. The merger positioned both firms to offer more robust performance marketing services across major verticals.
X10’s New Affiliate Marketing Director Leads Revised Program to Record Sales and Commissions
📍 GlobeNewswire – January 14, 2005
When Heather Paulson joined X10 Wireless Technology as Affiliate Marketing Director, affiliate-driven sales skyrocketed by 313% in just 90 days. She introduced proprietary banner rotation software and affiliate-friendly tools like free websites and single-click purchase pages.
🔗 Read the article
Hardcore SEO Fundamentals: Markov Chaining, Points and Term Vector Modeling
📍 Search Engine Journal – May 2008
Heather Paulson contributed technical insight into search algorithms, breaking down how term vector modeling and Markov Chains influence search rankings. This article showcases her depth in both affiliate strategy and hardcore SEO.
🔗 Read the article
When Your Brand Needs a Lifeline
Strategic firepower for ecommerce crises, marketing breakdowns, and urgent brand challenges—backed by real-world results and a rapid-response team. Our team has been called to take over brand emergencies such as an entire marketing team walking out, we came in, took over, increased sales and saved the company over $3 million annually.